There is no war between self pub and traditional pub’d authors. Shocking, isn’t it? Despite all the vitriol over who is smarter, richer, better, there’s really no war.
We’re all on the same side: we are all trying to sell books. We all enjoy books or else we wouldn’t really be doing all this writing and blogging and everything we’re all doing.
Me? I’m in the middle. I’m in that grey area of e-published which means I’m not fighting for space on the bookshelf.
But one of the most common things I hear traditionally published authors tell me is that they just want to write. They don’t want to do all of the marketing/facebooking/self promoting that self pub authors have to do to get their name out there.
Here’s the reality of it folks: unless you’re in the top 5-10% of authors out there, you’re not going to get a big marketing push from your house. You’re just not because at the end of the day, the publishing houses are going to get behind those books that are doing well.
You, my fellow author, are the master of your own destiny. No, you can’t make people buy your book. That’s not what this post is about.
This post is getting traditionally published authors to think about discoverability. It’s the latest buzzword that’s essentially about trying to cut through all the noise and let people find you.
What does that mean? It means a lot of things. But for the traditionally published author, the question should not be what is my publisher going to do for me but what can I do for my book?
Well, what can you do for your book?
I’ll tell you what you should not do for your book: you should not do anything that you hate. If you hate Twitter, dude, don’t do it. It won’t be fun. It will be a chore. And it won’t be worthwhile. If you hate the very idea of Facebook, then don’t do it.
But don’t sit back and complain about what your publisher isn’t doing for your book. That may be what you think you signed up for, but ultimately, it’s not. The resources simply aren’t there.
Figure out what it is that you enjoy that you can tie into your book. If you enjoy blogging, blog your heart out. Get out there and find places to guest blog. Maybe you enjoy teaching. Sign up at Romance University to teach a class.
The truth is, the best thing you can do to market your book is to find something that you enjoy. Some place you fit. Then your voice will really sing. Forcing yourself to tweet will just sound off key.
At the end of the day, though, don’t expect your publisher to do it all. The money simply isn’t there to support it.
I’m giving away a digital eARC of UNTIL THERE WAS YOU to someone today! And if you liked what you read, remember to enter the PREORDER sweepstakes!
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You can preorder UNTIL THERE WAS YOU at these ebookstores or wherever ebooks are sold!
Remember to enter the UNTIL THERE WAS YOU PREORDER SWEEPSTAKES all throughout September until Oct 7th!
From the back cover: Jessica Scott returns with an all-new contemporary eBook original romance, following last fall’s release of her sizzling debut novel Because of You.
He plays by the rules, she’s not afraid to break them. Now these two strong-willed army captains will prove that opposites attract . . .
A by-the-book captain with a West Point background, Captain Evan Loehr refuses to mix business with pleasure—except for an unguarded instance years ago when he succumbed to the deep sensuality of redheaded beauty Claire Montoya. From that moment on, though, Evan has been at odds with her, through two deployments to Iraq and back again. But when he is asked to train a team prepping for combat alongside Claire, battle-worn Evan is in for the fight of his life.
Strong, gutsy, and loyal, Captain Claire Montoya has worked hard to earn the rank on her chest. In Evan, Claire sees a rigid officer who puts the rules before everything else—including his people. When the mission forces them together, Claire soon discovers that there is more to Evan than meets the eye. He’s more than the rank on his chest; he’s a man with dark secrets and deep longings. For all their differences, Evan and Claire share two crucial passions: their country and each other.
You can order UNTIL THERE WAS YOU at these ebookstores or wherever ebooks are sold! B & N | Amazon | Powell's| iBookstore
Jessica Scott is a career army officer, mother of two daughters, three cats, three dogs and two escape-artists hamsters, wife to a career NCO and wrangler of all things stuffed and fluffy. She has commanded two companies, served in Germany, Korea, Fort Hood and Iraq, and been lucky not to get fired. She is a terrible cook and an even worse housekeeper, but she’s a pretty good shot with her assigned weapon. Somehow, her children are pretty well adjusted and her husband still loves her, despite burned water and a messy house.
You can find her online at Website: http://www.jessicascott.net